Arby's to Buy Buffalo Wild Wings in $2.9B Deal

December 4, 2017

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Who has the meats? It's pretty well known that Arby's has the meats. They have built up a brand that is recognizable by just listening to their commercials. No visuals necessary. However, with their claim to having the meats, there's one meat that Arby's has been missing. Wings! The Sunday football treat. The bar special on a weeknight. The finger food that everyone hates to love. Well, not anymore.

 

Arby's parent company, Roark Capital Group Inc, has agreed to purchase Buffalo Wild Wings for not only $2.9 Billion, but $2.9 Billion in cash! This purchase would come in the form of buying all of Buffalo Wild Wings stock for $157 per share as well as assuming all of their current debt. 

 

 

Personally, I have never stepped foot in an Arby's. Not for any particular reason, just that it has never appealed to me. Being a big sports, beer, and wings guy, I frequently visit of Buffalo Wild Wings for a quality Sunday of just that. Football on each of the numerous TVs, and quality wings and beer. I even once worked up the courage to try their "Blazin' Wing Challenge". What's that, you ask? This challenge consists of 12 wings smothered with their signature Blazin' sauce for $12.00. With a couple glasses of milk, that doesn't sound too bad. However, the kicker is that you have to eat them in under 6 minutes. Do not underestimate the power of their sauce. Most go for the hot BBQ because it gives you the right amount of kick with the tasty hint of BBQ and wouldn't dare to go above that, let alone 4 notches above it.

 

Being a food aficionado never afraid of an eating challenge, I felt the need to give it a shot. Along with the many who have tried before and after me, it didn't go as well as planned. First, your mouth starts burning. STAY AWAY FROM WATER! Trust me, it only makes it worse. Then, not only do your eyes start tearing up, but then your fingers start burning, face starts getting red and the sweat drips profusely off your face. About halfway through, as the heat starts to intensify, it becomes too much to handle. Down go the wings, up goes the glass of milk and roll of paper towels. Worst/best $12.00 I've ever spent. 

 

The joyful pain I endured is a lasting memory my friends and I will never forget. When one company absorbs another, they tend to make changes that they feel will benefit the acquired company, whether it is to draw more customers into the store, or to get rid of under-performing  products. I'm not sure what changes Roark has in mind (if any), but I hope they don't do away with anything too monumental.

 

 

 

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